Elk was founded in Melbourne in 2004 by Marnie Goding and Adam Koniaras, and has become a leader in conscious Australian fashion. Known for its sculptural accessories, handcrafted leather goods and thoughtfully designed ready-to-wear, Elk creates modern pieces that balance form, function and longevity.
As a family-owned label, Elk places strong emphasis on quality craftsmanship and the use of low-impact materials. With a commitment to transparency and continual improvement, the brand looks for considered ways to reduce its environmental footprint while supporting the people behind each piece. In recognition of this approach, Elk became B Corp certified in 2024 and was awarded the Australian Fashion Laureate for Sustainable Innovation in 2019 — reinforcing its focus on design that puts people and planet first.
